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Tabbed Content

This article covers the Tabbed Content page builder component which lets you organize information into clickable tabs, making it easy for customers to find exactly what they're looking for without scrolling through long pages.

David Rose avatar
Written by David Rose
Updated today

The Tabbed Content section lets you organize information into clickable tabs, making it easy for customers to find exactly what they're looking for without scrolling through long pages. When a customer clicks a tab button, the content for that tab appears on the right side with a smooth animation.

This article covers:

Perfect for:

  • Product feature breakdowns

  • Store policies (Returns, Shipping, Warranties)

  • Sizing guides and fit information

  • Frequently asked questions

  • Event details and schedules

  • Educational content about products or services

Configuring the Tabbed Content Page Builder Component

Section Title (Optional)

The main heading that appears above your tabs. Use this to introduce what the tabs are about.

Example: "Why Choose Our Shoes?" or "Shipping & Returns Information"

Tip: You can leave this blank if you want the tabs to speak for themselves.

Section Subtitle (Optional)

A smaller description that appears below your title. Use this to provide additional context.

Example: "Everything you need to know about our products" or "Click each tab to learn more"

Tip: Keep this brief—one sentence is usually enough.

Adding Individual Tabs

Click the Add a New Tab + button to create each new tab. You can add as many tabs as you need!

For Each Tab, You'll Fill Out:

1. Tab Title (Required)

The text that appears on the button customers click. This will be displayed in all uppercase for visual consistency.

Best Practices:

  • Keep it short (1-3 words)

  • Make it descriptive and scannable

  • Use parallel structure (all nouns or all verbs)

Good Examples:

  • Durability

  • Free Shipping

  • Size Guide

  • How It Works

Avoid:

  • Long phrases like "Click here to learn about our return policy"

  • Generic labels like "Tab 1" or "Info"

2. Tab Intro (Optional)

A subheading that appears at the top of the tab content, right after the customer clicks. Use this to provide a brief context or summary.

Example: "Built to last through thousands of miles" or "We make returns easy"

When to use it:

  • When your tab content is long and needs an introduction

  • To emphasize a key benefit or feature

  • When the tab title alone isn't descriptive enough

When to skip it:

  • If your tab title is clear enough on its own

  • If you want to jump straight into the details

  • For very short content

3. Tab Content (Required)

The main content that appears when customers click the tab. This is a large text area where you can add as much information as you need.

You can include:

  • Plain text paragraphs

  • Bold text using `<b>bold text</b>` or `<strong>bold text</strong>`

  • Italic text using `<i>italic text</i>` or `<em>italic text</em>`

  • Bulleted lists using `<ul><li>Item 1</li><li>Item 2</li></ul>`

  • Numbered lists using `<ol><li>Step 1</li><li>Step 2</li></ol>`

  • Line breaks using `<br>` tags

  • Links using `<a href="https://example.com">link text</a>`

Our system will automatically fix common HTML tag mistakes (like `<b>text<b>` instead of `<b>text</b>`)

Organizing Your Tabs

Reordering Tabs

Click and drag the handle icon (≡) on the left side of any tab to move it up or down. The first tab will be automatically selected when customers first see the section.

Put your most important or most commonly needed information in the first tab!

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Deleting Tabs

Click the red trash icon in the top-right corner of any tab to remove it.

There's no undo, so make sure you really want to delete it before clicking!

Design Tips

How Many Tabs Should I Use?

  • 2-4 tabs: Ideal for most use cases

  • 5-6 tabs: Still manageable, but make sure each is necessary

  • 7+ tabs: Consider breaking content into multiple sections or using an Accordion instead

Writing Tab Content

1. Start with the most important information first—customers should get value immediately

2. Use short paragraphs(2-3 sentences max)

3. Add bullet points to make content scannable

4. Include specific details rather than vague statements

5. Use active voice ("We ship within 24 hours" vs. "Orders are shipped within 24 hours")

When to Use Tabbed Content vs. Accordion

Choose Tabbed Content when:

  • Information is parallel (product features, policy types)

  • Customers need to compare options side-by-side

  • Content is organized by category or topic

  • You want a modern, button-based interface

Choose Accordion when:

  • Information is sequential (steps, timeline)

  • Customers might need to see multiple sections at once

  • You have many items and vertical space is a concern

  • Content is FAQ-style (question → answer)

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